The plugins for WordPress free they are tools that are used to complement the features and functionality a blog or website. The aim is to boost the search engine rankings and improve the user experience.
From here we'll show you the best WordPress plugins for your strategy digital marketingso that you have them and you include them when you need them. If you want to increase the functionality of your WordPress platform, these are some must-haves that will be of great help
What is a plugin for WordPress?
In reality, WordPress plugins are pieces of code that connect to your website to improve it. It is of extensions, installed conveniently, will improve the common functions that are part of WordPress.
Don't need to have computer knowledge nor editing codes are complicated, the only thing you need to do is install them and use them to improve the capabilities of your site. Not everyone is able to customize and deploy the codes and labels for long, hence the simplest thing to do is to download plugins and use them for your own benefit.
What are WordPress plugins?
If you are wondering what you can do with a plugin, from here you can modify your blog to turn it into a place that is more functional and practical according to your needs. You only have to follow few simple steps and change will transform your site into anything you want. For example, if you're considering applying for an online shop, you can rely on WooCommerceand if you want to improve the seo of your blog, take a look at Yoast SEO.
Some plugins are able to completely transform your web site, while others make settings to optimize the performance of your website. Be that as it may, you can get a lot of use out of them and improve the performance of your WordPress, you increase the security of the site or customize your publications.
Where to find WordPress plugins good and trustworthy?
In regards to where to find WordPress plugins, there are several places to get them. Now, you have to pay attention to the platforms where you can download the plugins published because some developers are not reliable and can affect your website.
The directory of WordPress is the best option when looking for the best plugins. There are thousands of them published, so you'll have no problem to find one particular. It is also possible to invest money and buy the premium plugins, but with free you'll get great results.
To encourage them, the only thing you have to do is go to the directory of WordPress, go to the category of "Plugins" and click on "Add new" from your desktop. It is also possible to install them by loading plugin files.sip to your website or upload them via FTP, although the first option is the simplest.
Payment Plugins WordPress vs. free plugins
If you're wondering what are the payment plugins that free ones don't have, continue reading. And is that, in reality, you have to pay does not necessarily mean that you have a plugin of superior quality. In fact, always you will be able to find a free alternative, although it is possible that certain features are only available in their paid version.
Before you opt to pay a plugin premium, you should ask yourself before what different features it has with respect to the free plugins, and if you really need them.
- One of the advantages of the premium plugins is that they have a support very comprehensive and you will be able to get help whenever you need it.
- In the case of the free plugins you'll have to investigate and read the files or manuals with those who come to set up their functions and adjust them to a more optimization.
Be that as it may, before you install any plugin, you should know what you need your web site to avoid facilities ineffective that do not serve you anything.
If you know the plugin that you need, it will be easier to access the most appropriate to achieve your goals. In addition, it is important to check the compatibility of the plugin with your theme and version of WordPress. Some of them are not compatible with the earlier or later version of your WordPress and install it before testing it could cause some problems.
It is also advisable that you pay attention to the two versions of WordPress. Version WordPress.org you can use any plugin you want, something that did not happen in the case of WordPress.com.
In addition, you should know that the amount of plugins that you install will not affect the performance of your web site. Now, the plugins are bad coded may cause your site to slow down or to generate some errors. Another thing to keep in mind is that anything added to the web site, you will use disk space and to avoid problems and conflicts between your plugins, it is best to maintain an appropriate number.
What is good and bad at the same time is that there are thousands of WordPress plugins available to improve the flow of work, the functionality and the user experience.
For that reason we have made a list with 5 best free plugins for WordPress, that we will analyze below. That way, you won't have to rack your brain and you will be able to access the most used and recommended.
What plugins are used in WordPress?
There is a large community of developers in charge of creating extensions WordPress. In fact, that a plugin either for payment or free of charge will depend on what is established by the developer.
As a general rule, you will find two different versions of the same plugin. In this way, in the free version you will find some limitations that you will be able to access if you pay for the download of the whole plugin.
Some plugins are key, while others are optional. From here we will recommend some of the more used to boost the functionality of your WordPress site. Are totally free although they have a great potential to make the best of it. Please take note of them!
Yoast SEO
If you plan to create a project in WordPress, we recommend that you install a SEO plugin. To increase the number of visitors and to make users easily find the website in the search engines, it is necessary to improve the search results thanks to tools as effective as Yoast SEO. Without a doubt, is one of the WordPress plugins essential you can not miss in a strategy of digital marketing.
This extension has its free edition, enough to optimize any project more or less ambitious and verify the readability of the content automatically. Despite the fact that with Yoast SEO Premium you'll have a greater number of SEO strategies, your basic editing is enough to begin to include key words in your texts.
One of its main advantages lies in its ability to make analysis of readabilityso that facilitate the reading and understanding of your writings, considering several aspects such as the visual design, the typography and the degree of difficulty of the words used. Another of its benefits is refers to the many optimizations SEO automatic that is able to provide, whether they are meta tags or URL is canonical.
Perhaps one of its greatest disadvantages resides in your lack of resources, customer service, something that is only available in the premium version, but it is a very intuitive and have many tutorials on the internet to be able to use it properly.
This plugin currently more than 5 million downloads active. It is logical if we take into account that will help you correct the parts of your website that are weakened, potenciándolas to gain positions in the results of search in Google.
Without a doubt, they are a great resource for websites to small and medium enterprises, which are often used in the usual way. If we talk about bigger projects, the success of which largely depends on the SEO, it is more convenient to use its paid version.
Elementor
It is one of the plugins most popular that exist when creating pages. Its main functionality is to drag and drop, and so so easy customize the pages and posts from WordPress.
This plugin provides a multitude of templates for different pages and many options of widgets that allow you to add various features, such as a progress bar, without having to add other plugins.
In a first time, there is no reason to pay for this type of plugin, because Elementor will help you to create websites functional, customized and aesthetically attractive. In any way, you have to pay attention to the WordPress themes and choosing the right one to avoid a problem.
As you may already know, the WordPress themes are pre-designed templates that you can install on your site to avoid design your pages from scratch. The idea is to install them easily and set them up or customize them according to your taste and interest. The use Elementor, the choice of the theme becomes something important for that there are no conflicts between the two.
The good thing about Elementor is that basically works with most WordPress themes, but if you prefer not to jugártela, you can use the WordPress theme Hello Elementor, which has been designed by the developers of the plugin.
Something crucial: remember to choose themes responsive to fit visually to different devices, and considers the upgrades and technical support they offer. Some of them are not updated, which can cause us a big problem, hence you need to look at the number of updates that has the item in question.
Woocommerce
Woocommerce is a plugin dedicated to e-commerce and its use will take you to get features of a ecommerce, how to create an online store, or manage orders. This plugin also accepts all major forms of payment, and integrates with most payment gateways.
It offers a setup wizard is very practical that will guide you to easily and accurately. All you have to do is answer a few questions, giving details on the shop in question.
WooCommerce it lets you manage an online store easily. Your control panel is integrated with WordPress and in the administration panel features a sidebar in order to manage reports, orders, or products.
Duplicate pages, plugin
Duplicate pages is an attractive tool with which you'll save time and effort at the time to copy the content previous automatically. The user, in the end, we will dedicate to add or delete items and transform the text to your liking.
One of the most used plugins in this sense, it is Duplicate Post. Once installed, the first option that will allow you to be precisely duplicate or clone a page or post, as well as the date on which it was published.
His second functionality is in copy the state of the original input. This means that, if the input was in draft, the duplicate will be in the same situation. In the same way, if the publication was published.
Schema – All in One Schema Rich Snippets
The role of Schema is show rich snippets, which serve to provide users with descriptions eye-catching to add photos or stars in the ratings. It is a very useful tool to better position your products or your website in the search engines.
Schema what it does is combine your reviews with images or other similar options. That way, as we said, you'll be able to get stars in your rating system, add images related to your content or even use shortened versions of the recipe to come out in the description of Google.
It is one of the best plugins of reviews that you will find. It is totally free for users, and has no updates to worry about. In addition, it supports several different schemes associated to the reviews, people, events, and recipes.
If you want to improve your reviews through rich snippets, this is the plugin that you have installed. With it you will be able to improve the ranking in the search engine, display rich snippets if your WordPress theme does not have the ability to display or if you want to add content snippets only in the form of recipes or videos.
