Facebook Ads

After you become the social network par excellence, without charging you a single euro to its users, Facebook knew how to capitalize on their audience with their own services PPC advertising.

Under the platform Business Management, the social network manages the advertising on Facebook, Instagram and in the application network affiliates. The services provided are similar to those of Google Ads and Bing Ads, but oriented to the exclusive users of both social networks.

Among the advantages of Facebook Ads, we can mention:

• Audience segmentation: with a potential audience of 1,300 million users, this is their strongest point. Categorization of interests and socio-demographic information allows us to segment of very effective way.
• Organic integration: the fact that the users are in their leisure time and are “off guard”, we must add that the ads are integrated very effectively between publications organic. This factor favors the interaction of the user.
• Large number of ad formats and campaign objectives: whether you seek, leads, visits, likes or sales, FBA, we will provide specific resources to achieve these conversions.

In Elabs we have a wide experience in social ads and we have several success stories of clients from very different sectors. While it is true that the audience of Facebook Ads is far off to the side business, continues to be one of the best platforms for retargeting and a very good choice of face-to-capture leads direct, to achieve conversions, and closing sales.